Design Strategy

Design + Strategy = Structure – Part one

Well, I did it. I hit the PUBLISH button on MY Designs’ Build Your Custom Workshop. This is an idea that’s been floating around for the last couple of years, and I finally put it into action. Do you have an idea that just won’t go away? You know it’s good, or at least you’re pretty…

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Priorities – Design Strategy

This year happens to mark my 30th year as a professional graphic designer. 30 years!!! Things have really changed in this industry, I can tell you that! What if I had not adjusted my course and adapted? I would not even be using a computer! I would be hand-lettering and using markers to color. And…

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Grow your market by design, not chance

What can you do to make sure your brand stands out?   That is a top concern for most businesses when they think about the next marketing brochure or ad or website. As a designer, I am often asked to “make it really stand out” – whatever it is that I am designing. Of course…

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